Sweaterweather Twitch Branding
Kaylynne, also known as Sweaterweather, is a live streamer and Twitch affiliate who creates a welcoming environment for viewers to chat and watch her play a variety of video games. She reached out to me with the goal of creating a more personal and branded look for her streams, with an overall “low-fi” and cozy vibe.
To bring her vision to life, we worked together to create a mood board and color palette that matched her aesthetic. Using Blender 3D, I modeled and textured a scene that became the backdrop for her stream. Expanding on this, I designed the border around her face cam and chat box to complement the overall visual identity. The final design features a warm, cartoon-style library background paired with playful, cartoony frames, creating a tactile, friendly atmosphere that draws viewers in. I also included a variety of easter eggs in the library scene, encouraging fans to look closely and discover an extra level of personality and engagement.
Software Used: Blender 3D, Photoshop, Illustrator
Kaylynne AKA Sweaterweather
“He took my personality, and put it in my layouts for my stream and THAT I couldn't be more excited and thankful for. ”
“Luke and I connected and he told me he could help me out with making and designing my layouts for my stream. Which, I said, um yes please?
Little did I know how amazing his design would be. He asked me for a "vision board" of what I wanted my layouts to look like. The color scheme, the vibe. He was super in depth with his questions, and because of that, and his talent, I got these wonderful layouts.
He took my vision, and brought it to a whole new level. I've had the same layouts for 4 or 5 years now and I can't change them, because I love them so much. The intricate detail he put into my intro layout and the scene you see.
From the really comfy chair you see, to create a sense of relaxation. To the HUGE window in the background for sunshine to come in. To even the guitar and the record player in the background, because he knows I love music so much. He took my personality, and put it in my layouts for my stream and THAT I couldn't be more excited and thankful for.“
